Georg's Blog

Technology, leadership, and the digital frontier

Georg Zoeller
on LinkedIn

We’re altering the deal, again. Pray we don’t; lol, no just give up.

And with one stroke of the pen, the commercial web developer profession, the SEO experts, the DR agencies were gone, replaced with an automated offering guaranteed, by the great machine, revenue optimal for the it’s owners.

Re: Google patents auto generating a personalized website for your website, on their turf.

It was the same gambit Meta had done just weeks before, informing companies that advertising directly with them, letting their algorithms handle it, would guaranteed optimal ROAS while ending the entirety of direct response advertisement and web agencies.

The owners of the great math deciding the distribution of eyeballs had finally decided to cut out all the middlemen, to stop pretending, and who would bet against them?

It was perfect. Revenue optimal for companies critical to “win the race”, allowing them to keep up their side of the Nvidia recirculating revenue bargain that had allowed the US economy to do the impossible, to defy the laws of math and finance.

Sure, there were hallucinations. Sure, people complained that disintermediation with unreliable AI was dangerous, unethical. Sure, Pizza with Glue 1 was not a runaway hit, barely as popular as the Hawaiian variety.

But it was good for Google and what was good for Google was good for mankind.

After all, OpenAI had started it, had created a product eating page impressions alive.

But Google was going to finish it.

Who would believe anyone but the owners of the math could deliver best results on their platforms where they controlled every lever, every eyeball?

Who would resist when nobody resisted when they had come for taxi drivers, travel agents, artists, authors, and finally engineers?

Let them eat slop

proclaimed the Zuck, sucking on a beer and macadamia fed rib slobbered in BabyRay’s BBQ sauce in his end of the world compound, built in sacred burial mounts in Hawaii while pretending to be Florida resident.

You can have your slop and eat it too”

beckoned the neon letters on the Google office, located next to the soup kitchen for former web developers and SEO experts in San Francisco’s Mission district, ducked below eye of Benihoff hanging burning in the sky above Salesforce tower, searching for immigrant employees to report to the sleek, leather clad street judges-cum-jury-cum-executioners of the ICE service.

It was the final days of the old web, and it was inevitable the moment they had successfully ended anti trust regulation by equating tech control with national security and established the Big 7 economy, a new economy offering growth, token growth only bounded by energy and compute spend.

An irresistible bargain for growth starved bureaucrats managing inevitable decline at the hands of demographics and a splintering global economy. Having bet everything on the “AI” card, having sacrificed the consumption economy to the compute economy, they had no path to resist anyway.

The year was 2026.

It was the dawn of the third age of web-kind, and final days of the ad economy, the year the great embeddings came for it all.

See my prediction


  1. https://www.bbc.com/news/articles/cd11gzejgz4o

And with one stroke of the pen, the commercial web developer profession, the SEO experts, the DR agencies were gone, replaced with an automated offering guaranteed, by the great machine, revenue… | Georg Zoeller

And with one stroke of the pen, the commercial web developer profession, the SEO experts, the DR agencies were gone, replaced with an automated offering guaranteed, by the great machine, revenue optimal for the it’s owners. [Re: Google patents auto generating a personalized website for your website, on their turf](https://www.seroundtable.com/google-patent-ai-generated-pages-search-41010.html). It was the same gambit Meta had done just weeks before, informing companies that advertising directly with them, letting their algorithms handle it, would guaranteed optimal ROAS while ending the entirety of direct response advertisement and web agencies. ==The owners of the great math deciding the distribution of eyeballs== had finally decided to ==cut out all the middlemen==, to stop pretending, and who would bet against them? It was perfect. Revenue optimal for companies critical to “win the race”, allowing them to keep up their side of the Nvidia recirculating revenue bargain that had allowed the US economy to do the impossible, to defy the laws of math and finance. Sure, there were hallucinations. Sure, people complained that disintermediation with unreliable AI was dangerous, unethical. Sure, Pizza with Glue [^1] was not a runaway hit, barely as popular as the Hawaiian variety. ==But it was good for Google and what was good for Google was good for mankind==. After all, OpenAI had started it, had created a product eating page impressions alive. But Google was going to finish it. Who would believe anyone but the owners of the math could deliver best results on their platforms where they controlled every lever, every eyeball? Who would resist when nobody resisted when they had come for taxi drivers, travel agents, artists, authors, and finally engineers? > Let them eat slop proclaimed the Zuck, sucking on a beer and macadamia fed rib slobbered in BabyRay’s BBQ sauce in his end of the world compound, built in sacred burial mounts in Hawaii while pretending to be Florida resident. > You can have your slop and eat it too” beckoned the neon letters on the Google office, located next to the soup kitchen for former web developers and SEO experts in San Francisco’s Mission district, ducked below eye of Benihoff hanging burning in the sky above Salesforce tower, searching for immigrant employees to report to the sleek, leather clad street judges-cum-jury-cum-executioners of the ICE service. It was the final days of the old web, and it was inevitable the moment they had successfully ended anti trust regulation by equating tech control with national security and established the Big 7 economy, a new economy offering growth, token growth only bounded by energy and compute spend. An irresistible bargain for growth starved bureaucrats managing inevitable decline at the hands of demographics and a splintering global economy. Having bet everything on the “AI” card, having sacrificed the consumption economy to the compute economy, they had no path to resist anyway. The year was 2026. It was the dawn of the third age of web-kind, and final days of the ad economy, the year the great embeddings came for it all. See my [prediction](https://www.linkedin.com/posts/georgzoeller_highlighting-tiktok-has-been-using-generative-activity-7432334901514780674-LlRL?) [^1]: [https://www.bbc.com/news/articles/cd11gzejgz4o](https://www.bbc.com/news/articles/cd11gzejgz4o)

linkedin.com